If you're thinking about selling your house, you've probably come across the term "cash home buyer" or seen those "We Buy Houses" signs around town. But what exactly is a cash home buyer? How do they work? And is selling to one a good idea for your situation?
I've been a cash home buyer on Long Island for over 15 years. In that time, I've helped thousands of homeowners sell their properties, and I've also seen plenty of confusion about what we actually do and how we're different from traditional buyers. So let me break it all down for you.
What Is a Cash Home Buyer?
A cash home buyer is exactly what it sounds like: someone who purchases real estate using cash rather than financing. Instead of getting a mortgage from a bank, they have the money readily available to complete the purchase.
This matters more than you might think. When a traditional buyer makes an offer on your house, that offer is usually contingent on getting approved for a mortgage. The bank has to appraise your home, verify the buyer's income, check their credit, and eventually agree to fund the loan. This process takes 30-60 days on average, and deals fall through all the time when financing doesn't come through.
With a cash buyer, there's no bank involved. No appraisal requirement. No financing contingency. The buyer has the money sitting in an account, ready to wire to the title company at closing. This means transactions can close in days instead of months, and there's much less risk of the deal falling apart.
Cash buying has grown significantly in recent years. According to industry data, cash purchases now account for roughly one-third of all home sales in many markets - and in some areas, it's even higher. This growth is driven by investors, house flippers, iBuyer companies, and individuals who've built up savings or sold other properties.
How Cash Home Buyers Work
While every cash buyer operates a bit differently, the basic process is similar. Here's how it typically works:
Step 1: Initial Contact You reach out to a cash buyer - either by calling, filling out a form on their website, or responding to marketing. You provide basic information about your property: address, condition, why you're selling.
Step 2: Property Evaluation The cash buyer evaluates your property. Some do this entirely remotely using data and photos. Others, like us at Easy Sell, prefer to see the property in person. We look at the condition, note any repairs needed, and assess the location and market.
Step 3: The Cash Offer Based on their evaluation, the buyer makes you a cash offer. This is typically presented within 24-48 hours. A good cash buyer will explain exactly how they arrived at their number.
Step 4: Due Diligence If you accept the offer, there's usually a short inspection period where the buyer verifies the property's condition. Some cash buyers waive inspections entirely. During this time, a title company searches for any liens or title issues.
Step 5: Closing Once due diligence is complete, you close the sale. The buyer wires the funds to the title company, you sign the deed, and you walk away with your money. This can happen as quickly as 7 days from accepting the offer, though 2-3 weeks is more typical.
The whole process is dramatically simpler than a traditional sale. No staging your home for photos. No open houses or showings. No negotiations over repairs. No waiting and wondering if the buyer's financing will come through.
Types of Cash Buyers
Not all cash buyers are the same. Understanding the different types can help you choose the right one for your situation.
Individual Investors These are people who buy properties with their own money as investments. They might be looking for a rental property, a fix-and-flip project, or a long-term investment. Individual investors are often more flexible than companies and may be willing to work with unusual situations.
The challenge with individual investors is finding them. They don't usually have big marketing budgets or easy-to-find websites. You might connect with them through real estate investment groups, networking, or word of mouth.
Investment Companies This is what we are at Easy Sell Property Solutions. We're a company that buys houses as our primary business. We have staff, systems, and dedicated capital for purchasing properties.
Investment companies typically buy houses, renovate them, and either sell them or rent them out. We've been doing this for over 15 years and have purchased more than $120 million worth of properties.
The advantage of working with an established investment company is reliability. We've done this hundreds of times. We have the capital to close deals. We have a reputation to protect and reviews you can check.
iBuyers iBuyers are tech-focused companies like Opendoor, Offerpad, and Zillow Offers (though Zillow exited this business). They use algorithms to make instant offers on homes, aiming to buy at scale.
iBuyers typically pay closer to market value than traditional investors - but they also charge significant fees (often 5-7% or more) and have strict requirements about property condition, age, and location. They generally only buy homes that are in good shape and don't need major work.
If your home is newer, in good condition, and in a market they serve, an iBuyer might be worth considering. But if your property needs work or has any complications, they probably won't be interested.
Wholesalers (Watch Out for These) This is the category that gives cash buyers a bad name, and you need to understand how to spot them.
Wholesalers don't actually buy your house. Instead, they put it under contract and then try to sell that contract to another buyer (the "end buyer"). They make money on the difference between what they contracted with you for and what the end buyer pays.
Here's the problem: wholesalers often can't close if they don't find an end buyer. They may string you along with delays and excuses. And because they need room for their own profit on top of the end buyer's profit, their offers tend to be lower.
How do you identify a wholesaler? Ask directly: "Are you going to buy my house yourself, or are you going to assign this contract to someone else?" A legitimate buyer will be clear that they're the actual purchaser. Also ask for proof of funds - a wholesaler typically can't provide this because they don't have the capital themselves.
At Easy Sell, we are the buyer. We have a $10 million credit line to purchase properties. We never wholesale contracts. When we make an offer, we're the ones who show up at closing.
Pros of Selling to a Cash Buyer
Selling to a cash buyer offers several significant advantages:
Speed Cash sales close fast - often in 1-3 weeks compared to 45-60 days for a traditional sale. If you need to sell quickly for any reason - relocation, foreclosure, financial emergency - this speed can be invaluable.
Certainty With no financing contingency, there's much less risk of the deal falling through. Traditional sales fall apart all the time when buyers can't get mortgage approval. Cash deals close reliably.
As-Is Sales Cash buyers typically purchase properties in any condition. You don't need to make repairs, update anything, or even clean out the house. Selling as-is saves you time, money, and hassle.
No Showings Forget about keeping your house spotless for showings or leaving every time someone wants to look. With a cash buyer, there's usually just one visit - when they come to make their offer.
Simplicity The traditional home selling process involves dozens of steps, negotiations, and potential complications. Selling to a cash buyer is straightforward: get offer, accept offer, close. Done.
No Commissions (Usually) Most cash buyers don't charge commissions or fees. Compare that to the 5-6% you'd pay in realtor commissions on a traditional sale.
Privacy Your home sale doesn't become public during the marketing process. No sign in the yard, no online listings, no neighbors knowing your business.
Cons to Consider
To be fair, selling to a cash buyer isn't perfect for everyone:
Lower Price Than Retail This is the big one. Cash buyers typically pay less than what you'd get selling traditionally on the open market. We're investors who need to make a return on the properties we buy. That means we can't pay full retail price.
How much less? It varies, but typically somewhere between 70-85% of after-repair value for most cash buyers. The exact percentage depends on your property's condition, location, and the current market.
Quality Varies Widely The cash buyer industry includes excellent, reputable companies and also shady operators looking to take advantage of people. You need to do your due diligence on anyone you're considering selling to.
Not All Buyers Are Equal Some cash buyers are better capitalized, more experienced, and more reliable than others. Some are wholesalers in disguise. Choosing the wrong buyer can lead to delays, renegotiated offers, or deals that fall apart.
How Cash Offers Are Determined
Most cash buyers use a formula to calculate their offers. Understanding this helps you evaluate whether an offer is fair.
The basic formula is:
**Offer = (After Repair Value × Percentage) - Repair Costs**
The After Repair Value (ARV) is what your house would be worth in good, updated condition. The percentage varies by buyer but typically ranges from 70-85%. Repair costs are what the buyer estimates they'll need to spend fixing up the property.
Let's say your home's ARV is $450,000 and it needs $40,000 in repairs:
$450,000 × 75% = $337,500 - $40,000 = $297,500 offer
This might seem like a big discount from market value, but remember: you're not paying realtor commissions (saving ~$27,000 on this example), you're not making repairs, you're not paying carrying costs while the house sits on the market, and you're getting certainty and speed.
When you factor everything in, the net difference between a cash sale and a traditional sale is often smaller than people expect.
Is a Cash Buyer Right for You?
Situations Where Cash Buyers Make Sense:
- Your house needs significant repairs you can't afford to make
- You're facing foreclosure and need to sell before the auction
- You've inherited a property you don't want to manage
- You're going through divorce and need to split assets quickly
- You're relocating for work with a tight timeline
- You have a house with code violations or title issues
- You're a tired landlord dealing with problem tenants
- You value certainty and convenience over maximizing price
Situations Where You Might Do Better Traditionally:
- Your home is in good condition and move-in ready
- You have plenty of time to sell (6+ months)
- The market is hot with multiple buyers competing
- Maximizing sale price is your absolute top priority
- You enjoy (or don't mind) the process of staging, showing, and negotiating
How to Vet a Cash Buyer
Before selling to any cash buyer, do your homework:
1. **Check their reviews**: Look for Google reviews, BBB ratings, and testimonials. A company with dozens of positive reviews from real sellers is a good sign.
2. **Verify they're the actual buyer**: Ask if they'll be purchasing the property themselves or assigning the contract. Get a clear answer.
3. **Request proof of funds**: A legitimate cash buyer should be able to show they have the capital to close.
4. **Ask about their track record**: How long have they been in business? How many houses have they bought?
5. **Understand the contract**: Before signing anything, know what you're agreeing to. Are there inspection contingencies? What happens if they find issues?
6. **Check for fees**: Legitimate cash buyers don't charge fees. If someone wants money upfront, walk away.
7. **Trust your gut**: If something feels off, it probably is.
Get a Cash Offer from Easy Sell
At Easy Sell Property Solutions, we've been buying houses on Long Island and New Jersey for over 15 years. We're not wholesalers - we're the actual buyers with a $10 million credit line to close deals.
- We offer:
- Cash offers within 24 hours
- 7-day closing available (or on your timeline)
- Up to $10,000 cash advance before closing
- We pay all closing costs
- No fees or commissions
- We buy in any condition
If you're considering selling to a cash buyer, I'd encourage you to get multiple offers and compare. We're confident in our offers and our process, and we're happy to compete.
Call us at 631-400-EASY (3279) or fill out the form on our website. There's no obligation and no pressure - just an honest cash offer you can use to make your decision.
Frequently Asked Questions
Do cash buyers pay fair prices? Cash buyers pay less than retail market value - typically 70-85% of after-repair value. This accounts for repairs, holding costs, and the convenience they provide.
How fast can cash buyers close? Most cash buyers can close in 2-3 weeks. Some, including us at Easy Sell, can close in as little as 7 days.
Are cash home buyers legitimate? Many are, but some are not. Look for established companies with verifiable reviews and clear proof of funds. Avoid wholesalers and anyone who can't prove they're the actual buyer.
Do I need to clean or repair my house before selling to a cash buyer? No. Cash buyers typically buy properties as-is. You don't need to make repairs, clean, or even remove your belongings.
How do I know if an offer is fair? Get multiple offers and compare. A fair cash buyer will also explain how they calculated their offer and show you the comparable sales they used.
About Billy Alvaro
Billy Alvaro is the founder of Easy Sell Property Solutions, a family-run cash home buying company based in Long Island. With over 20 years of experience and $120M+ in transactions, Billy helps homeowners sell their properties quickly and hassle-free.
Learn more about our team →Need to Sell Your House Fast?
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